Is American media superior to Norwegian?
'It's not new media, it's a new relationship'

Danish Computerworld makes all its profit online

"I wouldn't bet on us having a print version in five years," said Mikael Lindholm, editor-in-chief of Computer World Denmark. According to Berlingske, the weekly publication is the first Danish newspaper to make all its profit online. Last year, the title's paper version yielded close to zero profit, while the online operation recorded a profit of 5m Dkk (a bit less than £500K).

For the moment, Computerworld will keep the print version going for the benefit of the IT-industry's middle aged decision makers, who still prefer paper, and to protect a market position others might try to acquire.

"We have full focus on developing online-journalism. We are working to invent new genres, new forms of journalism and work extensively with sound and pictures," said Lindholm. He added that the print version is turning more and more into a magazine with emphasis on analysis, perspectives and background.

Comments

The comments to this entry are closed.